Yes, Nissan's new pickup is a true full-size truck. With a name like Titan it better be.
But the Titan is not only big. Nissan promises the Titan will break new ground in functionality and performance its rookie year versus the veteran truck competition from Ford, Chevy, Dodge and Toyota.
PUTC was the first to speak with Nissan President Carlos Ghosn after he unveiled the Titan. We asked him why, with so many new Nissans being unveiled at Detroit, he appeared only for the Titan launch.
“This is the king of our lineup,” Ghosn replied. “The (2004) Maxima, the Quest, the (Infiniti) FX45 are all important products. But the Titan is our king.”
In developing the Titan Nissan engineers spent over 2-1/2 years researching what truck owners think a full-size pickup should be and they gave 14 examples to prove Titan is a full-size truck owners will embrace:
The Titan isn't the radical departure in styling hinted at in Nissan’s Alpha concept from the 2001 North American International Auto Show but with precision milled industrial looks it’s quite a departure from other full-size pickups.
The front of the Titan shares familial design cues with the Nissan Hardbody, a version of the compact Frontier pickup sold overseas. Its V-framed Nissan logo, a traditional Nissan truck cue, sits squarely in the center of the mesh grille between two prominent angular headlights. A massive front bumper surrounds the lower air inlet with shiny chrome bordered by rounded fog lamps. The A-pillar and windshield are steeply raked and broad front fenders sweep back to meet the front doors.
Its sides are glass smooth with front doors that feature contemporary pull-type handles. The bed tightly hugs the rear of the cab. Just ahead of the rear wheels a vertical edge rises and then sweeps back to the tailgate as a sharply defined shoulder. Angular tail lamps balance out the front headlights.
Only the King Cab model was shown in Detroit - the Crew Cab will debut at the New York Auto Show.