Mike Levine - Interior Tour of the 2009 Ford F-150 'Platinum'

At the 2006 Detroit Auto Show Ford unveiled an outrageously large and luxurious heavy duty concept, called the F-250 'Super Chief'. It took capability and bold design to new heights in a pickup.

Most notable about the Super Chief was its handsomely crafted, very high-end interior. The only thing missing was a velvet rope. Ford told us to stay tuned for news about "tough luxury" appearing in future Ford trucks.

Fast forward to 2008 and Ford is introducing the most luxurious trim level ever for the F-150 - Platinum. It's the next grade up from King Ranch and it shows design influences from the Super Chief.

Here's a quick video tour of the driver space in the new F-150 Platinum Edition.

Mike Levine - 2009 Ford F-150 'Platinum' Tour Continued

The tour of the new 2009 Ford F-150 Platinum Edition continues with a close-up look at the rear passenger space and new flat load floor in the SuperCrew, a more aerodynamic tailgate, and Ford's segment exclusive Box Side Steps, that provide easy access to the cargo box.