Increases Incentives on Chevrolet Silverado and GMC Sierra Light
Automotive News is reporting that GM is increasing rebates on its light duty Chevrolet Silverado and GMC Sierra pickups, in response to sluggish June sales numbers.
As of July 10, Regular cab buyers will have the choice of $1,500 cash back or a lower finance rate on a loan. Extended cab buyers will be able to pick from $2,000 off or a lower finance rate.
By increasing rebates, GM is following Toyota's lead putting money on the table to move its full size pickups off the showroom floor and into driveways.