Lincoln to Drop Mark LT Pickup
By: Mike Levine Posted: 09-03-07 00:03 PT
© 2007

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It's deja vu all over again.

Automotive News is reporting that Lincoln will soon end production of the Mark LT pickup, based on the Ford F-150 half-ton.

This is the second high end hauler to not find success under Ford Motor Company's luxury brand. The first was the unique Lincoln Blackwood pickup that never caught on with buyers and was dropped in 2002.

Small consolation, but the Mark LT did beat the Blackwood's sales goals, which were 10,000 units per year. Mark LT sold a peak volume of 12,753 trucks in 2006.

The Mark LT originally debuted at the 2004 North American International Auto Show and went on sale in 2005 as a 2006 model.

Automotive News is also reporting that the reengineered 2009 Ford F-150 will move upmarket to fill the Mark LT's void with a new 'Platinum' trim level. Until then, Cadillac's Escalade EXT remains the sole luxury pickup available for truck buyers with expensive tastes.

Ford is officially mum confirming either news item about the Mark LT or 2009 F-150.

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